Link: The newest Pixels put generative AI right inside the camera

The Pixel 10 Pro and Pro XL incorporated generative AI into the camera, redefining what a camera can do. This innovative feature, Pro Res Zoom, uses a latent diffusion model to enhance zoomed images up to 100x with significant quality improvements.

According to Isaac Reynolds, product manager for Google's Pixel camera, this isn't a new process but an evolution of existing technologies. Generative AI effectively reduces image artifacts that older algorithms struggled with.

Reynolds emphasized that Pro Res Zoom does not manipulate images of people to prevent ethical issues. All photos are tagged with C2PA content credentials to disclose any AI enhancements and ensure authenticity.

Despite these innovations, Reynolds concedes there is a need for public education on AI's role in photography. This technology might obscure the lines between genuine and AI-altered images, raising concerns about the reliability of digital content.

Reynolds believes that a Pro Res Zoom image remains a true photographic representation. Nevertheless, the integration of AI prompts a broader discussion about the fundamental nature of photography and cameras.

As these technologies develop, identifying AI-enhanced photos hinges on immutable digital tags, offering a glimpse into the future of photography where traditional and AI-enhanced images coexist. #

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