Link: The new Nissan Leaf is still one of the cheapest EVs in America

Nissan has announced the starting price for the 2026 Leaf S Plus at $29,990, presenting it as the most affordable new EV in the US. This price excludes the $1,495 destination charge, bringing the total to $31,485.

The company is emphasizing affordability without relying on federal incentives or emphasizing fuel savings. This strategy aligns with Nissan’s goal to make electric vehicles accessible to a broader audience.

The higher-tier SV Plus trim, featuring a larger battery and 18-inch alloy wheels, is priced at $35,725, including the destination charge. This is significantly lower compared to the average new EV price of $55,689 reported by Kelley’s Blue Book.

With federal incentives for EVs eliminated, automakers like Nissan are focusing on affordability amidst rising competition. Companies from China, along with Hyundai and Kia, are vying to introduce more economical models.

Major industry players like Tesla and Volkswagen are responding with plans to launch cheaper models, including a more affordable Tesla Model Y. In contrast, Ford is shaking up its production strategy to roll out a $30,000 electric truck by 2027.

As the EV market evolves, affordability is becoming a central focus, reflecting the shifting dynamics and increasing competition in the automotive industry. #

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