Link: Showrunner wants to turn you into a happy little content prompter for the ‘Netflix of AI’

Edward Saatchi, a cofounder of Oculus Story Studio, has transitioned to a new venture called Showrunner, leveraging generative AI to create customizable content. **Despite previous setbacks with VR technology, Saatchi is optimistic about the potential of AI in entertainment.**

Showrunner operates on a Discord server, allowing users to generate short animated clips by choosing characters and scenarios. Users direct the animated sequences by writing prompts that dictate the characters' actions and dialogue.

The service is currently free, but plans are in place to introduce a subscription model priced between $10 and $20 monthly. Showrunner's goal is to eventually include licensed content from major studios, expanding the versatility of its AI-generated scenes.

Reflecting on his experiences, Saatchi recognizes the hubris during Oculus’s integration with Meta and the failure to significantly impact the entertainment industry. This realization has sharpened his focus on generative AI, learning from past challenges to better meet consumer demands.

While Showrunner’s current capabilities may not be perfect, lacking the natural interaction seen in traditional media, Saatchi envisions it as a platform that enhances, rather than replaces, conventional production methods. He emphasizes the potential benefits to indie creators through revenue sharing models.

Saatchi sees Showrunner as more than just a tool for creating lower-cost effects; he views it as an innovative medium that could redefine audience engagement, similar to developments seen with cinema a century ago. Despite the challenges, he remains committed to exploring this technology's possibilities in reshaping entertainment. #

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