1 min read

Attention is All You Need

Attention is the most valuable yet misunderstood resource. Big tech has attempted to monetize it to the greatest extent possible via algorithms. These companies aim to capture, retain, and monetize attention, creating the attention economy that dominates the internet today. GameStop's stock pump and memecoins exemplify how attention can be monetized and demonstrate its value – crypto democratizes attention by tokenizing it. Bitcoin's various narratives, from a store of value to a hedge against World War 3, make it broadly approachable and create a contagious expression of ideas.